Print media includes newspapers, magazines, books, brochures, and more, printed on paper. It educates, informs, and entertains by sharing knowledge and shaping opinions. Newspapers and magazines have shaped public opinion and society, catering to interests from fashion to science.
Which group represents print media?
- Newspapers
- Magazines
- Brochures
- Pamphlets
- Newsletters
- Books
- Posters
This traditional means offers news, information, and entertainment broadly.
Characteristics of Print Media
Print media, such as books, newspapers, and magazines, are portable, disposable, and circulated physically. Before printing presses, creating these was slow and limited. They are designed to entertain and inform a broad audience.
Advantages of Print Media
Print media, like flyers and brochures, offers more frequent views and a lasting impression compared to online ads. It allows for focused reading, increases loyalty, provides control over design, and reaches targeted audiences effectively. Despite digital competition, its tangible impact and credibility make it relevant and powerful in marketing.